APT recognises the challenges that Universities face in order to improve the quality of the relationship between the University and their Alumni. APT can provide a clear vision on how to develop and improve services to the population of the students and staff, providing leading edge, high quality solutions that benefit the campus as a whole.
Relationship management is important, Stratum allows you to record where your alumni are now and, importantly, their relationships with other individuals and companies as well as with the university.
Stratum's contact management facilities allow you to track all correspondence whether that be email, voice or letters and integration with Office means that you are using your standard email software.
Stratum can play an important role in bringing together all your staff, students and alumni by making communication efficient and effective, promoting your vision to all. Stratum is user friendly providing staff with a solution that cuts time and effort and helping to support staff satisfaction.
Where fundraising is a priority, efficient processing of income, whether it be direct donations, corporate management of major donors and trusts, subscription income, legacies or sales of merchandise, all are managed easily through Stratum.
It is imperative that you maximise your income through efficient collection of Gift Aid wherever possible. Our specialised module ensures that you are able to collect this money at the earliest opportunity by preparing all of the information that needs to be submitted automatically.
An important part of your fundraising program will be the running of events. Stratum contains an extremely comprehensive facility for the management of events, from the simple half-day seminar to a full multi-day event which may include break-out sessions, gala dinners and charity auctions. Stratum can even track preparation of the speeches to be made and any sponsors that may be involved.
When planning a campaign either to raise funds or awareness of the work you carry out, comprehensive campaign management information can be recorded in Stratum. Telephone campaigns are easily handled and tracked including the creation scripts which personalise themselves to the details you hold about the person you are talking to.
Where you have staff not office based, our browser access options allow them to be kept informed about their own information, plus information relevant to them and the work they are carrying out. Stratum allows people using the internet to easily book on events through your website without the need to redesign your site to accommodate this facility.
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Rising to the Challenge
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